Nike – Rise and Shine

I love this commercial – it make you want to get out of you seat and start working out as soon as you finish watching

What do you think of the commercial?


 

Rise and shine.
(6am) 5AM and your hand can’t make it to the alarm clock before the voices in your head start telling you that it’s too early, too dark, and too cold to get out of a bed.
Aching muscles lie still in rebellion, pretending not to hear your brain commanding them to move
A legion of voices are shouting their unanimous permission for you to hit the snooze button and go back to dreamland, but you didn’t ask their opinion.
The voice you’ve chosen to listen to is one of defiance.
A voice that’s says there was a reason you set that alarm in the first place. So sit up, put your feet on the floor, and don’t look back because we’ve got work to do.
Welcome to The Grind!

 

The Sum of your habits
Sleep and the Willpower Instinct

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